Twitter has finally launched Super Follows, a feature that would let creators on the micro-blogging platform earn monthly revenue by posing subscriber-only content. Twitter says it wants users to create conversations about special topics and want to support the people creating them. Super Follows, is another paid feature like the previously introduced features such as the Tip Jar and Ticketed Spaces, which was launched pretty recently.
Announcing the Super Follows feature, Esther Crawford, Product Manager at Twitter said, “Today we’re excited to introduce Super Follows, a new way for people to earn monthly revenue by sharing subscriber-only content with their followers on Twitter. With Super Follows, people can create an extra level of conversation on Twitter (sharing bonus Tweets and more!) to interact authentically with their most engaged followers all while earning money.”
The feature is open to accounts with a huge follower base and can be used by any Twitter user who brings their unique perspectives and personalities to Twitter. The feature would be beneficial for people including activists, journalists, musicians, content curators, writers, gamers,astrology enthusiasts, skincare and beauty experts, comedians, fantasy sports experts, and more.
The creators can set a monthly subscription of $2.99, $4.99 or $9.99 a month to monetize bonus, “behind-the-scenes” content for their most engaged followers on Twitter. If you are paid follower, you will get exclusive access to the content of your favourite creator on Twitter. It could be a video, post or anything that talks about the subject you are interested in. Followers can get access to early previews and subscriber-only conversations from their favourite accounts.
Creators can choose whether they want to share their tweets with everyone or with their Super Followers only. The Super Followers will be highlighted with public badges so the creators can interact with them.
The feature is currently being rolled out in the United States currently. So only a small group of people who have applied can set up a Super Follow subscription. To be eligible for the Super Follow subscription, you need to have 10K or more followers, be at least 18 years old, have tweeted 25 times within the last 30 days, be in the US.